Saukass Is More Than Footwear.
It Is a Story of Struggle.
Saukass was built from honest beginnings.
From night markets. From car boots. From the determination of a FELDA-born son named Ikmal, better known as Abang Bob — who believed that every step can carry meaning, and every pair of shoes can tell a story.
Saukass was never created just to follow trends.
Every release carries soul, inspiration, and values. From the BUDI collection, which honours a beloved father and the legacy of FELDA settlers, to the LUMUZ collection that blends local street style with classic elements — each design reflects a deeper narrative.
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Our Founder: Ikmal Aliff Mustafa (Abang Bob)
A creative entrepreneur who started from the ground up. From selling jerseys and second-hand shoes, he gradually built Saukass into a brand that is recognised and respected today.
Abang Bob believes that shoes are more than something to wear.
They are a medium to elevate culture, personal stories, and the fighting spirit of ordinary people doing extraordinary things.
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Our Mission
To make local footwear a symbol of identity, spirit, and Malaysian style.
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Our Vision
To become a local footwear brand that is not only stylish, but soulful — remembered not just for how it looks, but for the stories it carries.
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Our Iconic Collections
BUDI – A tribute to FELDA settlers and a father’s legacy
LUMUZ – Inspired by Lumut, streetwear with a classic soul
WIRA JUANG & WIRA SAKTI – For the unsung heroes among us
CHAMP WHITE – A symbol of victory without putting others down
SUMPAH & SETIA – A Merdeka collection filled with the spirit of struggle
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From Night Markets to the National Stage
📍 2017 – Night market and carbooth sales
📍 2019 – First showroom opened
📍 2021 – Entered digital platforms
📍 2022 – Went viral on TikTok
📍 2024 – Collaborations with FELDA & Achey
📍 2025 – BUDI collection recognised as a symbol of heritage and love
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Walk With Us
Saukass is more than a brand.
It is a movement.
A spirit of rising.
A platform for those who carry local pride to stand tall.
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